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Edwin Silayo.

Digital Marketer, Customer Success Professional & aspiring Data Scientist from Dar es Salaam, Tanzania. I help brands grow through data-driven strategy, compelling content, and meaningful connections.

Edwin Silayo
📍 Dar es Salaam 🎓 Data Science Student 💼 Open to Opportunities

Passionate about data, people & impact.

Relationships are the foundation of all living interactions. The ability to bridge gaps between individuals and organizations — fostering connections that stand the test of time — is what fuels my passion for communication and marketing.

Engaging with people from diverse cultural, political, social, and economic backgrounds not only enhances my understanding of the world but also sparks my innate curiosity. I thrive on crafting meaningful dialogue that brings people together.

Giving back to my community is something I hold dear. I firmly believe that through collective effort and strategic communication, we can build a stronger, more inclusive society for future generations.

Currently studying Data Science & Analytics at EASTC while working full-time — because learning never stops.

3+
Years of Experience
1K+
Book Copies Distributed
20+
Countries Impacted
10+
Schools Visited

Skills & Expertise

Drag to explore

Social Media
MarketingSocial Media
Campaign Management
LeadershipCampaign Management
Public Speaking
LeadershipPublic Speaking
Community Engagement
LeadershipCommunity Engagement
Team Leadership
LeadershipTeam Leadership
Customer Success
LeadershipCustomer Success
Event Marketing
MarketingEvent Marketing
Copywriting
ContentCopywriting
SEO
MarketingSEO
Content Strategy
MarketingContent Strategy
Graphic Design
DesignGraphic Design
Adobe Photoshop
DesignAdobe Photoshop
Adobe Illustrator
DesignAdobe Illustrator
Video Editing
DesignVideo Editing
Data Science
TechnicalData Science & Analytics
Software Development
TechnicalSoftware Development
Email Marketing
MarketingEmail Marketing

Work Experience

Jan 2024 — Present
Customer Success Manager
StratDev Digital Marketing · Dar es Salaam
  • Actively source and engage potential customers on LinkedIn based on carefully defined criteria, initiating conversations and introducing them to StratDev's services.
  • Facilitate connections between prospective clients and the LA-based team, ensuring a seamless transition from initial interest to consultation.
  • Craft data-driven strategies across social media, SEO, email marketing, and PPC that maximize ROI for SaaS and tech company clients.
Apr 2024 — Present
Customer Service Supervisor
PigaBet · Dar es Salaam
  • Assist customers in navigating products and resolving concerns, ensuring high satisfaction and retention.
  • Collaborate cross-functionally with sales, marketing, and technical teams to deliver seamless experiences.
  • Act as a brand ambassador promoting loyalty and trust.
Oct 2023 — Present
Writing Specialist
Nje Ndani, Ndani Nje · Dar es Salaam
  • Generate high-quality written content for websites, blogs, social media, and promotional materials.
  • Research industry trends and audience preferences to inform content planning and optimization.
Apr 2024 — May 2024
Intern Communications & Marketing Officer
Our Voices Against Harassment (OVAH) · Dar es Salaam
  • Led development and implementation of a comprehensive communications and marketing strategy.
  • Designed marketing materials and oversaw social media profiles to foster community engagement.
Dec 2020 — Dec 2022
Co-founder
The Changemakers Foundation · Arusha
  • Co-founded and led programs reaching 1,000+ youths across 11 countries, including the #SayNoToSexualHarassment campaign.
  • Reached 20+ orphanages, schools, and hospitals with special needs in the Arusha region.
2021 — Present
Freelance Graphic Designer & Developer
Self-Employed · Dar es Salaam
  • Produce high-quality design assets using Adobe Creative Suite for diverse clients.
  • Collaborate with clients to refine ideas and ensure alignment with brand guidelines.

Education & Training

B.Sc. Data Science & Analytics
Eastern Africa Statistical Training Center (EASTC)
Oct 2023 — Present · Dar es Salaam
Software Development
Power Learn Project Academy
Feb 2024 — Present · Dar es Salaam
Advanced Certificate of Secondary Education (A-Level)
The School of St. Jude
Jul 2021 — May 2023 · Arusha

Projects & Initiatives

Get In Touch

Whether you have a project in mind, a job opportunity, or just want to connect — I'd love to hear from you. Based in Dar es Salaam, open to remote opportunities.

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